As an entrepreneur, you know how important your time is. It is essential that you are investing your time in meaningful activities that can not only help you use your skills, but also scale your small business.
Being a busy person doesn’t necessarily mean you are being productive. To be productive is to maximise efficiency and work on the business instead of in the business. If you often find yourself working in your business, doing repetitive, often tedious tasks and can’t help but wonder whether there isn’t something you can do about it, read on for the solution.
I am going to share one of the best strategies for business growth and something every small business owner goes through at some point on their journey.
What is Outsourcing and Why You Need It?
To outsource is to delegate tasks to someone who’s either an expert and can do it better than you, or will do it for a lower price, which is less than what you would charge per hour.
In the beginning, however, you may have a hard time delegating as it requires someone else to take care of an aspect of your small business. You may not feel comfortable doing it, you’ll have doubts in this person’s abilities and may even try to supervise him so much that the whole thing will actually take you longer. That’s why many new entrepreneurs avoid trying it.
However, this is one step that you’ll have to take eventually because you only have 24 hours a day. And there is no better time than today.
You don’t realize you need outsourcing before you give it a go.
Once you see how you’re freeing hours for more critical tasks, you’ll be amazed at the progress you’ll see in areas of the business you’ve neglected recently.
Hiring your first employees will create the following changes in your life:
- you won’t be doing the same tasks over and over again;
- you won’t have to deal with mundane administrative work anymore;
- most of the people you get to work with will do things more quickly and professionally than you;
- you can save your focus and energy for the most important activities on your list and the ones you’re good at;
- your business will scale;
- running a team will help you become a better leader;
- you’ll be less stressed and anxious;
- you’ll learn how to let go of some tasks and make room for new challenges and projects.
The process will take time but the benefits definitely outweigh the costs. With the current technology and the number of ways you can hire virtual assistants and freelancers, it can be easily achieved with just a few clicks of your mouse.
There are a number of websites where you can find freelancers – UpWork, Fiverr and Freelancer to name a few. I always recommend people to start with a one-time project. And to help with managing the people you hire, it is good to write down a step-by-step guide on what needs to be done for the job, or make a video of you performing it. Then, once you work with the first employee, you’ll see what’s not clear with the work process and what questions he asks. You can then make changes to the guidelines you created and upgrade it as you go along.
Confused? Check out my blog post “From Solopreneur to Entrepreneur” (http://www.unbusyentrepreneur.com/2016/01/from-solopreneur-to-entrepreneur/) and see what are some of the things you can start with. Go ahead and give it a try. You’ll be enjoying more free time before you know it.